So, your WordPress blog is coming along nicely. Now it’s time to make improvements. You’ve done some research, and you know there are tons of ways to boost SEO – maybe you’ve even started streamlining your blog’s SEO yourself. And while you know what to do, you’re quickly finding out that the what is only half the battle – you have to actually make the changes and keep your site optimised. But all of this tedious legwork doesn’t have to be done manually. WordPress is incredibly user-friendly, meaning there are a plethora of plugins to help with your blog’s SEO. Beyond that, there are hundreds of other SEO tools at your disposal across the internet.
Twitter has announced the update that many marketers have spent a long time patiently waiting for. Similar to when constructing Google Ads, there’s nothing more frustrating than composing your scheduled tweets only to find that meticulously-designed imagery tears into the character limit, forcing you to alter and dilute your messaging.
It was yet another stellar Brighton SEO, booming with digital creatives from across the country and brimming with cutting-edge knowledge and industry insight. The September conference proved to be the largest in its history, with more speakers, sponsors and delegates than ever before.
Mobile search continues to be at the forefront of the digital hemisphere, as Google updates the algorithms that display URLs in the search results.
Key Information An algorithm update is being released on April 21, aimed at improving mobile search results. Websites that are mobile-friendly could see improved visibility, those that are not will lose visibility in mobile search. You can test whether your website is mobile-friendly using Google’s mobile usability tools here and here. If you … Continued
For the first time, Google has pre-announced an algorithm update with a specific date, and, unsurprisingly, it’s focused on mobile. On the 21st of April, 2015, ‘mobile friendly’ will become an important ranking factor in the mobile search results. Many websites are already receiving alerts warning them that their site isn’t currently performing for mobile … Continued
SeoTools is an Excel add-on consisting of a bunch of useful functions for working with SEO and other web metrics directly in Excel, and has been downloaded over 100,000 times since its release in 2011. The add-on has proved invaluable to us in the industry, and we’re interested to learn more from the creator himself: … Continued
As you may be aware there are a huge number of SEO extensions available for Chrome. You can find most of them on Google’s Chrome Web Store. These extensions are well categorised, but it’s still difficult to know which are most useful. To save you from having to go through a lot of trial and … Continued
Like in any industry, digital marketing has its foul-play. Black and grey-hat SEO techniques appeal to many because they provide fast-track results, despite the long-term effects and repercussions. Unfortunately success in the ‘here and now’ only lasts so long, and then the trouble begins. And in light of recent Penguin and Panda updates, you can … Continued
There has been a lot of chatter about the recent Google Penguin 2.0 update; who was hit, strategies for recovery, and how to build links now. In this post I’ve brought together some of the most useful Penguin resources from all corners of the web. Official Word Matt Cutts announced the next generation of Penguin updates … Continued