Pinterest Ads

 

A unique channel that is perfect for highly visual products.

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High Performance Pinterest Ads

Data Driven Pinterest Ads Management, we'll help shoppers discover your products.

Results obsessed

We won't be distracted by vanity KPIs; our team’s focus is on exceeding your core campaign objectives and driving results at scale. Always with transparency.

Expert consultancy

Our expert team specialises in paid media performance and nothing else. This robust skillset means we know what it takes to grow your performance.

Data-driven

We're data-driven, with a dedicated in-house analytics team. This ensures our consultants have the right insights to hand to exceed your expectations.

Pinterest’s virtual pinboard serves as a gateway to inspiration for shoppers looking to discover new products and ideas. Promoted pins are a relatively new addition to the advertising world and could be a fruitful marketing tool for your business. 

As a Pinterest ads agency, we’ll help you make sense of the opportunities the platform presents. We’ll tailor a bespoke marketing approach to serve your business goals and make your message stand out from the competition.

Pinterest Ads Agency

If your business has a strong visual product or service offering, we can help it thrive on Pinterest. Users of the platform are actively seeking new products and businesses, but showcasing your offering isn’t straightforward. Our PPC experts craft every step with an approach that’s tailored to your brand and target audience. 

Defining your target audience is a crucial first step, and we’ll work closely with you to outline key demographics that include age, gender, and interests. This informs the tone and direction of our messaging to prospective customers. 

Our analytics team will ensure tracking is in place from the get go. We keep a close eye on performance data as it comes in; identifying wins and areas for improvement that determine the optimisation of ongoing work.

We take great pride in being transparent in every aspect of what we do. This includes reporting. We deliver clear and concise insights and recommendations, over mere statistics without context. Shining a light on such intricacies will help to outline top-level results, performance trends, audience segmentation performance, and actions for improvement. 

Our approach is founded on best-practice, yet remains bespoke to you. Combining consistent, tried-and-tested methods with an agile insight into performance and trends enables us to hit your goals and maximise ROI.

Pinterest… the detail

Detailed messaging

Some 300 million people use Pinterest every month, with 89% of pinners in the US stating they use the platform for inspiration on their path to purchase.

By promoting pins, you can reach shoppers right when they’re looking for new products. The timing and quality of your message is key to inspiring prospective customers.

Shape your audience

Types of Pinterest ads include:


  • Promoted Pins: These appear in the home feed and search results of your targeted users. They’re labelled as ‘Promoted’, but otherwise appear and behave in the same way as regular Pins. Should however a Pinner share your Promoted Pin, the ‘Promoted’ label will disappear.

  • Promoted Carousels: You can feature two to five images which Pinners can swipe through. They behave in the same way as regular Pins and appear in the same places. Each card in the carousel can link to a different landing page.

  • Promoted Video Pins: The same as Promoted Pins, except its video rather than an image. Videos on Pinterest autoplay as soon as they’re 50 percent in view, presenting a great opportunity to entice your audience with motion and sound.

  • Promoted App Pins: These ads appear on mobile devices only, and encourage users to download your app.

  • Buyable Pins: These shoppable pins fastrack users from browsing to purchasing, providing a link straight to a place where they can buy your product or service. This format is focused on transactions.


Struggling to target your audience? We’re just a click away!

“Always a fantastic service from 3WH. We have used them for several years now, most recently they ran a brilliant LinkedIn campaign for us. They are very knowledgeable and all-round nice people.”

Katy Cassels Studio Manager

“I worked with the team at 3WhiteHats for several years, over which time they were unfailingly helpful, professional, honest and, above all, incredibly knowledgeable. They operated as a seamless extension of our in-house team and were integral to building our online profile. I would highly recommend them.”

Katie Aldridge Senior Digital Marketing Executive, Leightons Opticians & Hearing Care

“We've worked with the team at 3WH for many years now and we're consistently impressed with the quality of their work and up-to-date expertise. Friendly, professional and resourceful.”

Stafford Sumner Founder & CEO, Jarrang

“3WhiteHats really strive to help drive our business forward, delivering ideas and always pushing us to help them do it better. Both from a technical viewpoint, as well as the dark ways of paid. Great people, friendly and helpful.”

Stuart Tait Co-Founder, The Board Basement

“I have been working with these guys for 10 years now. Probably the most important factor is their consistency (often not the case with agencies) - they always deliver regardless. For me this is key, knowing that when we spend in PPC, campaigns or optimisation, that it will deliver sales. 3WH for us are a tap, we know we can turn them on (and off) for sales, as and when needed. Lovely people too, with integrity - another rare thing these days.”

Toby Budd Marketing Consultant

“Brilliant team who are a joy to work with. They've managed PPC campaigns for me and are always my 'go-to' when it comes to SEO. Their knowledge is invaluable and I wouldn't hesitate to recommend them.”

Tommy Tonkins Writer & Content Creator

Frequently Asked Questions

We know our stuff and have a proven track record of delivering exceptional results for companies on a national and international level. Our priority is to keep you smiling and we achieve this through dedication, delivery, and transparency. Don’t just take our word for it; check out some of our case studies and the feedback we’ve received from happy clients. We’re never more than a phone call away. Let’s have a chat, grab a coffee (even if it’s a virtual one) and see how we can get to work on solving your digital marketing needs.

Pinterest ads can appear in the home feed, search results, and the ‘more like this’ section. We can get really creative with how we reach out to your audience. We’ll outline the specifics of how we would go about doing this with some examples.

The price of Pinterest ads depends on a few different factors. For example, the competitiveness of your industry and the demographic of your target audience will have a big impact on the price. We’ll scope this out for you and recommend the search terms that are most beneficial to your business from a ROI perspective. Secondly, the quality of your ads will determine their effectiveness. It’s crucial that your ad copy and the general makeup of how your ad appears is as good as it can be. We’ll sort that out too!