Team players

At 3WhiteHats we have a team of technical and creative experts ready to work with you.

Get to know the names and faces at 3WhiteHats. Each specialising in different areas of digital marketing, our team works hard to create innovative, scientific and high-performing campaigns. And we do all that in a friendly, flexible and human way too.

Alan Clouder

Alan heads up the Paid team and manages all services within this strand of the agency.

Alan Clouder

Paid Manager

Caroline Willis

Caroline focuses on producing offsite creative campaigns.

    Caroline Willis

    SEO Consultant

    Dan Street

    Dan heads up the London office as well as the creative strand of the agency.

      Dan Street

      Head of Account Management & Creative

      Hollie Gibson

      Hollie is part of our creative team, specialising in outreach and offsite SEO.

        Hollie Gibson

        Account Manager

        Isaac Bullen

        Isaac works in the southern hemisphere, managing 3WhiteHats New Zealand.

        Isaac Bullen

        Asia Pacific Director

        Jon Baglow

        Jon specialises in local SEO and supports the team with technical needs.

        Jon Baglow

        SEO Consultant

        Kaylie Finn

        Kaylie specialises in PR, sourcing the very best coverage and collaborative opportunities for our clients.

          Kaylie Finn

          Account Manager

          Lorraine Williams

          Lorraine manages HR and day-to-day running of the studio.

            Lorraine Williams

            Studio Manager

            Matt Houghton

              Matt Houghton

              Paid Media Executive

              Rob Barnes

              Rob heads up the technical team, delivering technical SEO projects and supporting in ongoing campaigns.

                Rob Barnes

                SEO Manager

                Rosita Bunce

                Rosita works on content at the core of onsite and offsite campaigns.

                Rosita Bunce

                Account Manager

                Thomas Cox

                Thomas works on web development for some of our biggest clients.

                  Thomas Cox

                  Website Development & SEO Executive

                  Tom Telford

                  Tom is a co-founder of 3WhiteHats and directs in all things creative.

                  Tom Telford

                  Managing Director

                  William Vicary

                  Will is a co-founder of 3WhiteHats and directs in all things technical.

                  William Vicary

                  Technical Director

                  Tap into our knowledge

                  Are your blog posts unmissable or unreadable?

                  Unfortunately, figures have shown that over half of those who share content on Twitter and Facebook don’t actually read it themselves. It sounds crazy, but if you think about it, do you fully digest everything that you like and share online? Perhaps not. With audiences consuming more but reading less, how can you craft content that keeps them hooked from start to finish?


                  2 weeks ago

                  Encouraging Google Reviews in 2017

                  GMB provides a direct way for you to tell Google (the search engine used in 87% of UK web searches) where your business is and what it does. It also provides access to a review platform that is embedded into Google Search results, Google Maps and Google Local Guides.


                  2 months ago

                  Matching Google: the evolution of exact in AdWords

                  Google is dexterously moving towards a new approach for PPC keyword management, and, more specifically, how we use exact match keywords. Here’s what you need to know about the recent updates to close variants.


                  2 months ago

                  The boom of video in SEO

                  Here’s a look at where video is today, what can be expected from 2017, and how to ensure you are optimising effectively for best results both onsite and offsite.


                  2 months ago

                  Be careful with Bounce Rate

                  In this post I discuss bounce rate, its plus points and its negative points. I’m not looking to dissuade use of this metric, it’s a great tool to have in our toolbox and something we as an agency actively use. However, in this post I’m looking to highlight how it can be dangerous and why … Continued


                  6 months ago

                  video-featured-image

                  Four things every marketer needs to know about social video marketing

                  Video will account for 69% of all internet traffic by next year, so its importance in the marketing mix cannot be overstated. The use of video in marketing is by no means a new phenomenon. But our ability to track, measure and analyse the effectiveness of this platform, along with the rise of social platforms … Continued


                  8 months ago

                  Drag

                  We now have offices popping up in the UK and NZ. Alright!

                  Falmouth HQ

                  Malins Hall, 38 High Street, Falmouth, TR11 2AF

                  London HQ

                  1 Quality Court, Chancery Lane, London, WC2A 1HR

                  Auckland HQ

                  Ground floor, 9 Gore Street, Auckland, 1010