At 3WhiteHats we have a team of technical and creative experts ready to work with you.
Get to know the names and faces at 3WhiteHats. Each specialising in different areas of digital marketing, our team works hard to create innovative, scientific and high-performing campaigns. And we do all that in a friendly, flexible and human way too.
Client Service Director
Asia Pacific Director
Senior SEO Specialist
Junior Developer & Technical SEO Executive
Paid Account Manager
Google has just announced an exciting new update to its Google Analytics product – integrated App and Web Properties. The new properties unify data across different user interfaces into one place, allowing for centralised analysis of your user interactions. On the surface the change seems simple enough – enabling the tracking of both Web and Apps … Continued
At this spring’s Creative Careers Festival, hosted by Exeter University, our Account Executive, Polly, was invited to deliver a talk about her route into marketing and where she is now. Read on to learn about how she did it, what agency life is like, and what you can do to get into the industry too.
Ensuring your URLs can be crawled and indexed is a cornerstone of SEO. If Google can’t find that great piece of content you want to get in front of your customers, then what’s the point in writing it?
Out of the box Shopify provides a good implementation of Google Analytics including Enhanced Ecommerce. Our solution builds upon that implementation to provide you with additional data analysis capabilities.
In Radix’s latest podcast episode of Good Copy, Bad Copy, our Analytics Consultant, Jake Kimpton, explains how to use Google Analytics to delve into your website’s content performance.
Getting to grips with using UTMs can help you understand how users are visiting your site at a more granular level. Often, UTMs are used for campaign performance monitoring and can be vital for spend adjustment. They can also help understand how different audiences respond to different types of content and the precise terms used to find your website.